Quality Click Pricing on Ebay – I’m Lovin’ It!
As you may know, Ebay decided to do a total re-vamp of their commission structure this fall. They are now rewarding affiliates via a pay-per-click pricing model based on the quality of the traffic you send to Ebay. If you are new to EPN then this new model started for you in September, existing affiliates will start in October.
Basically, it boils down to this…you have to send good, quality, targeted traffic to Ebay. You will get higher pay-outs if your site visitors purchase the item you recommended right away (or put a bid in on it). The old model that many affiliates followed of just sending any and all random traffic to Ebay will no longer fly.
On your EPN affiliate site you can see samples of what your commissions would look like for August and September of this year. This is especially helpful in choosing which current campaigns to beef up. I must say that I am ABSOLUETLY THRILLED at what my earnings will be under the new model. For the month of August, my sample QCP column shows a 228% increase in earnings as compared with the old model !! And August was actually one of my lower months for clicks/earnings – I chalk that up to August just being one of the slower sales months in general – many Ebay sellers even take all/part of the month off because they know it is one of the slowest sales months. For September so far, I have a 318% increase in earnings!
That is one heck of a raise! Sure beats the 3% “cost of living” raise that most folks don’t even get in their j-o-b paycheck.
Anyways, I wish that I didn’t have to wait until October for the changes to take effect. They’re keeping the same timeline for pay outs, so that first affiliate check/deposit for the new amount will not arrive until the end of November! That’s a long time to wait…but I am SOOO looking forward to it.
I know there are a lot of Ebay affiliates out there that aren’t thrilled with the QCP model. I’ve read things like “google adsense will pay me 50 cents a click, so why in the world would I stick with EPN”. That makes me wonder what kind of sites do they have up? My average EPC in the QCP sample report for August was 60 cents and I had several days of EPC’s over $1.00 ! To me that is pretty darn cool.
And the even coolest part is that the overwhelming majority of my EPN sites are just basic, bare bones, haven’t done a whole heck of a lot with ‘em – sites. And several of the sites don’t even promote high ticket items. But what they ARE doing is bringing Ebay quality, targeted traffic. My focus for the next several weeks is to beef up all of those sites – add more and better content, write articles to drive traffic…etc. and keep shooting for those $1.00+ clicks!
I remember “back-in-the-day” (early 2000’s LOL) when people where making money hand-over-fist by buying and selling domain names. I’ve always been REALLY bummed that I didn’t get in on that – I missed the boat. I even knew of a friend of a friend who started a small internet company, sold it within a few years and went on to purchase several acres and build his dream home and happily “retire” and he was just BARELY out of college! With this new Quality Click Pricing model at Ebay I finally feel as though I’m positioned in the right spot to truly benefit from it tremendously.
How do you feel about the new QCP at Ebay?


